Marketing Strategy - Online Graduate Certificate
Earning certificates can earn you more.
Organizations are competing in a global business environment shaped by rapid innovation. The online Marketing Strategy graduate certificate will prepare students to manage marketing strategy and understand how it fits within a comprehensive marketing plan. Students will also learn to assess market opportunities worldwide, address challenges specific to new businesses or new product launches, and analyze promotion and branding decisions in entrepreneurial and global contexts.
Why UW-Whitewater Online?
- Asynchronous program lets you learn day or night
- Build connections through online assignments and discussion boards
- Strong alumni network
- AACSB Accredited - 50 years of continuous accreditation
Fully Online
No requirements to come to campus.
Flexible
Complete courses asynchronously and part time.
Specialized
Enhance your career and expand your knowledge.
Marketing Strategy - Online Graduate Certificate
The online graduate certificate in Marketing Strategy is a 14-credit program. This program can be started in the spring, summer or fall terms, and at a pace that works best for you.
For a comprehensive overview of the program structure and required courses, please refer to the Graduate Catalog.
To qualify for admission to the online certificate program, you must meet graduate admission criteria.
Deadlines vary by term and are subject to change without notice. Accurate and up-to-date admission deadlines can be found on the graduate admission deadlines website.
If you do not meet the graduate admission criteria, please email us to determine if you could be admitted on a contingent basis.
International students must meet additional criteria and will be evaluated on a case-by-case basis. Contact us for information and assistance.
This graduate program at UW-Whitewater are a superior value at $695 USD per credit for the 2024-25 academic year — whether you are a Wisconsin resident, an out-of-state student, or international student within the major. Additional fees and non-resident tuition may apply to other courses. Visit the Tuition and Fees webpage for complete information.
Course materials
Graduate students can purchase textbooks and other instructional materials through the University Bookstore or elsewhere online. Students should verify what materials are needed with their instructor.
Financial aid
Students enrolled in a graduate certificate program only are not eligible for federal aid.
Students completing a certificate with a degree program may be eligible for financial aid in the form of grants, loans, scholarships, or employment. All of these make up a “Financial Aid Package” and may be offered singly or in various combinations. Since funds are limited, priority for aid is based on financial need and how promptly applications are filed. To find out, or if you have other financial aid questions, contact the financial aid staff person assigned to you or try uwwfao@uww.edu or 262-472-1130.
Interested in taking a tour of UW-Whitewater campus? You can visit in person or virtually.
Like to learn more about degree options through UW-Whitewater School of Graduate Studies? There are a few ways you can get the information you need.
Visit our information sessions website to select a virtual information session related to the program you are interested in.
You can also fill out a request for information to connect with an advisor who can discuss your goals and help guide you to the right program to pursue your dreams.
The University of Wisconsin-Whitewater offers an excellent opportunity to leverage your existing certificate coursework.
Transfer up to 12-credits of your certificate coursework towards the master's degree, saving you time and money.
Check out our Master's programs.
